Wednesday, February 22, 2012 | Add a comment
Remember what it felt like to receive that birthday card in the mail from your grandparent or long distance relative? That five or ten dollar bill was a joy to receive as a kid, and you knew it was coming every year and the excitement would build throughout the weeks prior to your big day.
It seems like anymore the anticipation of your birthday has actually been diminished by the social media movement. Sure it’s always nice to receive the birthday wishes on your Facebook page, though somehow not quite the same. The creators of BLOQSY have introduced a new, innovative way to reignite those fond feelings of anticipation and will allow all of your FB friends and family to play a role in your next birthday, anniversary, graduation, the purchase of your first home and much more. Click here for beta access now!
As if it isn’t amazing enough that Realty World Northern CA provides it’s network with one the most extensive property listing syndication available in the industry, now topping over 800 web portals! Reaching consumers on their tech saavy turf has become essential to remain relevant in today’s competitive market place. As of December 1st, Realty World Northern CA & NV will be introducing one more innovative way for agents and brokers to meet consumers on the tech savvy front through our newest support system – “Mobile Connect”!
This system will include Open House Syndication and Mobile Lead Generation tools giving our agents a powerful toolbox to provide an even bigger advantage over their competition to gain more listings, and meet new buyers.
To learn more about how you too can gain the benefit of this innovative system, contact me today!
Realty World Northern CA proudly introduces another innovative system to bring the most exposure of current open houses to a greater audience of active home buyers…Our network Brokers and Agents now have the ability to broadcast their upcoming open house events through our coveted National Listings Distribution program which will syndicate the listing information through more than 30 of the most heavily trafficked consumer real estate web portals. As an added benefit this will also accommodate the more tech savvy home shopper through compatibility with mobile applications like Trulia.com which will pin point the consumers location through the GPS on their smart phone and provide turn by turn directions to the most hyper local open houses in the area.
Did I mention this service is offered to all of our network agents and brokers for FREE? To learn more about the innovative agent platform Realty World Northern CA provides, visit us online at www.RWNC.com or contact me today!
By Brad Froelich
RISMEDIA, July 12, 2011—Executives within the default Industry are required to make decisions on a variety of dispositions that vary from loss mitigation to REO pricing strategies. The Broker Pricing Opinion (BPO) is an integral component of the decision making process, and as the industry has grown exponentially over the past five years, the need for greater accountability has grown with it.
Real estate agents that provide BPOs have been asked to provide that accountability with a level of detail not previously asked for, and document their valuations with transparent, non-biased reporting reflective of their local market expertise.
The culmination of this request for greater detail has seen the BPO evolve from a one-page summary of current sales and listings, into a two-page document requiring the agent to detail and comment on those forces that affect marketability. Furthermore, every BPO is now reviewed by an audit staff to ensure that the BPO meets client specified requirements.
Click here to read the full article
Wednesday, May 18, 2011 | Comments Off
According to a recent survey released by the National Association of Realtors (survey results), “-Buyers continue to believe that one-stop shopping will save them money (78%), make the process more manageable and efficient (75%), prevent things from falling through the cracks (73%), and be more convenient (73%).”
Realty World Northern CA & NV is one of the few companies that has more than 30 years of international exposure, plus the investment of more than $1 billion in collaborative advertising. In addition to providing a powerful brand to attract attention to your local brokerage, we offer an extensive platform providing the most comprehensive marketing tools, technology, training and financial services that will put you in front of active buyers and sellers in a most impressive way to gain the market share you deserve.
We are now offering this powerful partnership with the most affordable and economically prudent terms available in real estate franchising to date. If you are an independent broker looking for a way to remain competitive in your market place, now is the time to consider what franchising can do to improve your business growth.
As we head into the holiday season the market begins to slow down for some leaving a time for reflection on the years successes, or for many real estate agents the lack there of. It becomes necessary to begin considering the fees and royalties you have been paying to your broker and franchisor, and taking stock of the services you received for your buck. Are you being provided an effective marketing suite to sufficiently promote yourself and your listings? Are you paying exorbitant fees for the use of an office you rarely go into? What kind of training and professional development opportunities do you have access to? Do you have additional advantages of being able to utilize transaction coordinators?
More and more I hear from agents that the support they receive is just as important if not more so when making a decision to work with a broker. The commission structure is certainly a factor, although after you get through settling up on all of your supporting fees, how much of your commission dollars are you left with?
Over the course of the last few years Realty World Northern CA & NV has spent millions to reconfigure a business model that is not only conducive with the latest technology to accommodate the needs of today’s savvy internet consumers, but also has built a phenomenal support system to accommodate the professionals serving these consumers. Superior technology, top shelf marketing, and unlimited training & support are certainly required in today’s marketplace for agents and brokers to remain relevant, and competitive.
If you are considering your next move by the end of the year, do yourself a favor and take a few minutes to visit the Agent Careers page above to learn more about the Realty World NCA agent platform, and the competitive edge our associates enjoy.
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In speaking with thousands of real estate agents, and brokers every year, I come across the same debate of which is more ideal; a higher commission split or a greater level of back end support. When agents are considering making a switch to a new company or broker, they are typically more concerned about having a higher commission split. However, at what cost are you willing to take a higher amount of your commission dollars. Would you in fact be more successful from a higher split alone? Or would an increased amount of tools and services eliminate redundant efforts, and far increase your ability to work efficiently actually benefit you more in the long run? After all zero closings on a 100% split is still equal to zero dollars and cents.
When preparing for a listing presentation for a seller are you taking the necessary steps to know what you are up against? Or do you blindly jump into the proposal with a client with the quiet confidence that you are the best? If so, how well is that working for you?
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You as the real estate professional are going to be expected to have the answers the seller will want answered. As G.I Joe always said at the end of each episode…”knowing is half the battle” yo Joe! Though it was a silly kids cartoon, how true is that statement? If you could answer every seller question that came across the table without hesitation, and be aware of every marketing strategy available you will rarely be in a position to lose the listing to a competitor.
There is a simple reason that 5% of the agents/brokers do 95% of the business in our marketplace. The other 95% of agents will not take the time to properly prepare a listing presentation. Taking the time to consider the marketing plan in advance will speak volumes to your prospective client. If you have access to a print and eMarketing platform, this is your opportunity to wow your client, and let your skills as a preferred agent shine through. If you are not able to impress the seller, then they will assume you will not be able to impress a prospective buyer as well.
In advance of your meeting, request permission to stop by for a brief visit to take some digital photos of the property. You can then customize your marketing materials to their home, and really give them an understanding of what you can do. In addition to having prepared a detailed CMA, don’t stop there. Create a good mix of sample materials showcasing a double sided property flyer, a postcard mailer, and given you have your laptop handy; have a virtual tour ready, and perhaps an eCard or web commercial. For the cost of a simple web domain, you could have the digital media already uploaded and ready to rock. Sound like overkill? Not if the next agent through the door is using this type of media as well.
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